DEPARTMENT FOR INTERNATIONAL TRADE: INVEST IN GREAT
OOH
INVEST IN GREAT
How dyou get the world excited about trading with the UK?
Show them two British greats and craft the f**k out of them.
OOH THAT SHOWS THE BRITISH FASHION INDUSTRY’S UNIQUE ABILITY TO INNOVATE AND KEEP THINGS CLASSIC:
OOH THAT CELEBRATES THE HOME OF THE WORLD’S LARGEST TEST BED:
Creatives: Me / Becky Brice
CCO: Ben Golik, M&C Saatchi London